What is your niche?

10 questions to help you.

I’ve been on lots of training and workshops where coaches are talking about their niche. They worry about getting it right, how to describe it, how to target their marketing and social media posts. Is it women of a certain age, or mums, is it corporates and so on. There’s discussion about what types of services they will offer, what programmes or packages and how much to charge. They think about the issues they will address; money, abundance, stress, relationships….

So I thought I’d give you some questions to ask yourself which will help you decide on who your niche will be.

1. What issues have you personally struggled with?

2. What sort of situations trigger you emotionally?

3. Who do you blame when things don’t go as well as you’d like?

4. How much do you need to earn per month?

5. How comfortable do you feel about marketing yourself on social media?

6. What issues do you find fascinating?

7. What sort of people do you enjoy talking to?

8. What time do you have available to work?

9. Do you prefer to work 1:1 or…